Denise Blackburn-Gay, APR, Fellow PRSA Ethics Officer, South Carolina PRSA Most PR practitioners are familiar with Rotary International’s Four-Way Test. We hear it recited at weekly Rotary meetings. We nod our heads in agreement and support, but do we model, respect, live, and lead by its ideas? The four, simple principles created by Rotarian, Herbert Taylor, in 1932 and adopted by Rotary in 1943, has become one of the world’s

The LoVe Pet Clinic, a low-cost spay and neuter facility located at 8716 Highway 90 in Longs, SC. has been named Marketing Strategies’ SparkStart recipient for 2019. “We could not think of a more deserving organization,” said Agency Principal, Denise Blackburn-Gay, APR. The Clinic is a non-profit 501 c3 organization set up for the sterilization of pets and strays with same-day surgeries performed every Wednesday. Founded in 2015 by Michelle LoPinto,

Myrtle Beach, SC–Marketing Strategies, Inc. was recognized for its creative excellence at the Manny Awards, a prestigious international design competition that recognizes superiority in marketing and public relations. The Myrtle Beach-based marketing and PR firm received accolades for its websites, digital marketing, and print and direct mail campaigns across a wide array of industries including healthcare, home building, hospitality, property maintenance, and sports marketing. The annual awards, open to agencies